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Frida Sundemo releases new single ‘It’s OK’

21/04/17

Swedish songstress Frida Sundemo has released her new single ‘It’s OK’ today through Cosmos Music. ‘It’s OK’ is a bittersweet ballad, leading with icy strings and Frida’s stunning glacial voice among euphoric synths.

The single premiered with The Line Of Best Fit as their 'Song Of The Day' who dubbed it, "Her best work to date... 'It's OK' is a beautiful, magnificent iceberg from Sweden's Frida Sundemo." 

Regarding the new single Frida says, “’It’s OK’ is about making peace with the weak and vulnerable you. It’s about feeling like the loneliest person in the world and accepting that life sometimes feels like your enemy and not your friend. It’s also about feeling more alive than ever, about late nights and early mornings, and the longing for embracing every second of life. Because that’s how life is, high and low, and it’s OK.”

Cosmos Music have also today officially released Frida Sundemo’s ‘The Sun’, which recently soundtracked the official trailer and final episode of the latest series of Teen Wolf. ‘The Sun’ is a stark slice of alt-pop, incorporating huge soundscapes of mesmeric orchestration and electronics.

Frida Sundemo will be visiting London in support of the new releases and leads the line up of the forthcoming ‘ROAR’ club night at The Victoria, Dalston on April 25th. The evening celebrates the finest in female talent and singers. She is joined on the bill by the Swedish/Barbadian Naomi Pilgrim and London’s ECKOES. Tickets are available for FREE through DICE.

ACCLAIM FOR FRIDA SUNDEMO

“An uplifting antidote to a bad week” The Fader

“The single is uplifting in every sense, with pounding EDM-y choruses underpinning the Gothenburg native’s hope-stuffed vocals.” Line Of Best Fit

“Frida Sundemo’s ‘We Are Dreamers’ is pristine Swedish pop”Idolator

“Everything’s looking rosy for another Scandinavian pop princess”Evening Standard

“Sundemo has an exquisite voice that sounds light as air”The Independent

“We predict big things”Fabulous Magazine

“Melodic uplifting alt-pop”Shortlist


FURTHER INFORMATION ON FRIDA SUNDEMO

Frida originally rose to prominence in 2013 with her highly acclaimed Indigo EP, which saw her build a dedicated fanbase across the globe. She has since released her first single, ‘We Are Dreamers’, through Cosmos Music in 2016 to high profile support support from the likes of FAULT, Line Of Best Fit, V Magazine, Idolator and many more.

‘We Are Dreamers’ followed the release of ‘Heroes’, which featured in the Hollywood movie Kill Your Friends. Frida made her big screen debut in the film with a leading role alongside Nicholas Hoult and James Corden, providing three songs in total for the soundtrack.