With the acclaimed release of their debut EP Vagabond in 2015 and the 2017 release of its follow-up Haze EP, the band have carved themselves a unique sound blending alternative blues and indie-rock amongst stunning heart-warming soul music.
The band met and formed a tight bond when the quartet found themselves playing together for over 40 hours a week on a Hawaiian cruise ship.
As The King’s Parade the band developed their sound, which has been described by the The Independent as, “alt-soul melding classic blues influences with more of a modern pop vibe,” and Wonderland as, “elegant guitar riffs and heart melting vocals,” the band grafted on the streets of London. Through years of busking The King’s Parade garnered a dedicated following, winning the hearts of passers by.
Now the members fully live and breathe The King’s Parade. Residing together in a house in London’s Cricklewood they have crafted a homemade rehearsal room haven to create their music.
Since the release of the Vagabond EP the band have held a residency at the legendary Ronnie Scott’s, and sold out headline shows at Hoxton Bar & Kitchen and Oslo. The latter was in association with Metropolis Studios and Clash Magazine who said, “The group are a sought after creative force.” Through singles including ‘Bunched Up Letters’, ‘Silhouette’ and ‘Gathering The Pieces Of A Broken Heart’, the band’s overseas appeal continued to rise and they quickly became a big live draw in Germany, selling out headline shows across the country.
Of their European success, drummer Chris Brent says, “European music lovers will go out of their way to see a band they love! We’ve had people take flights or 7-hour car rides to come see our shows. It’s incredible.”
Now with the recent release of the Haze EP, The King’s Parade have achieved even greater acclaim, while garnering radio support from BBC 6Music and BBC Introducing. They played a host of high profile summer festivals for the first time, including Secret Garden Party, Cornbury and more across the UK. They also returned to London’s Oslo for another sold-out headline celebration of the EP’s release.
“The first EP was just an introduction to the band, the Haze EP is more of an indication of the direction we’re heading and where we are now,” says Olly. “It was really important for us to release these tracks because we wanted to show our fans that this is just a taste of what’s to come.”
The Haze EP singles, including the goosebump-inducing title track and the lush alt-soul of ‘Mother Tongue’, were met with huge praise from both critics and fans alike.
Speaking of ‘Haze’ Olly says, “‘Haze’ describes the feeling of helplessness when you fall hard for someone. You’re drawn in and you indulge yourself in the moment. You surrender to that feeling and see where it takes you.”
However, describing ‘Mother Tongue’ he says, “‘Mother Tongue’ is about realising you’re losing touch with where you came from. You haven’t necessarily changed as a person but your ambitions and ideals have. It’s always difficult to get the balance right between moving forward and sticking to your roots. Ultimately, the person you were will always be within you and it’s important to be aware of that.“
The EP further finds the band incorporating notes of Americana in ‘Not Yet’, while ‘Of Stone’ is rich in groove-laden blues-rock.
The King’s Parade breathe a fresh life into UK guitar bands. With their unique alt-soul they have developed an exciting new blueprint, which is seeing a loyal and expectant fanbase grow by the day. They continue to cement their status as one of the naturally talented and hardworking acts coming from the UK today.