Mesmeric versions of singles ‘We Are Dreamers’, ‘Gold’ and the album’s title track, stripped back with stark keys, string orchestration and her glacial vocal tones, feature on a three-trackFlashbacks & Futures Pure VersionsEP out now on all digital platforms.
In addition,‘Gold’, along with further album tracks‘Circles’and‘Islands’have been reworked alongside an expansive string quartet and brought to life with interactive virtual reality 360 videos.
Frida released her debut international albumFlashbacks & Futuresto high profile praise from the likes of Billboard, Paste, Clash, Line Of Best Fit, V Magazine and many more in autumn last year.
From the opening Pet Shop Boyish title track right through to the teary, fearful album closer ‘Astronaut’,Flashbacks & Futuresis where Hans Zimmer meets Boys Noize. It’s a record of otherworldly beauty created by Frida and her longstanding producer Joel Humlén.
ACCLAIM FOR FRIDA SUNDEMO
“Icy, ornate synth pop”–Billboard
“An album that strikes a successful balance between galactic club anthems and cyborg siren songs”–Paste
“An uplifting antidote to a bad week”–The Fader
“The record is a superbly creative piece of pop innovation”–Clash
“A beautiful, magnificent iceberg” – Line Of Best Fit
“A beautiful and distinctive brand of intelligent pop” –V Magazine
“Pristine Swedish pop… as brittle as it is beautiful” – Idolator
“Everything’s looking rosy for another Scandinavian pop princess” – Evening Standard
“Sundemo has an exquisite voice that sounds light as air” – The Independent
“We predict big things” – Fabulous Magazine
“Melodic uplifting alt-pop” – Shortlist
“Über-melodic and luxuriously-layered electro-pop” –Classic Pop